What is Technical SEO and Why is it Important? – 4.1. SEO Course by Ahrefs

March 22, 2021 by 26 Comments

Sem &Amp;Amp; Seo What Is Technical Seo And Why Is It Important? - 4.1. Seo Course By Ahrefs

In lesson 4.1 of our SEO basics course, you’ll learn what technical SEO is and why it’s important.

Additional SEO Resources

[Playlist] SEO Course for Beginners (by Ahrefs) ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2vk6rQ4Rta5MhDIRmakFbp6

Technical SEO tutorials ► https://www.youtube.com/playlist?list=PLvJ_dXFSpd2tThwk2t057HdK9hMLKd5k8

[Tool] Ahrefs Webmaster Tools ► https://ahrefs.com/webmaster-tools

Technical SEO is the process of optimizing your website to help search engines find, understand, and index your pages.

Technical SEO is important because if search engines can’t properly access, read, understand, or index your pages, then you won’t rank or even be found for that matter.

To avoid technical SEO mistakes like removing yourself from Google’s index, there are five things you should understand:

► Noindex meta tag
► Robots.txt
► Sitemaps
► Redirects
► Canonical tags

These are the foundational things that are good to know when it comes to indexing. You’ll learn what each thing is, why they’re important and how to get it done right.


0:58 Noindex meta tag
2:14 Robots.txt
4:31 Sitemaps
5:12 Redirects
5:50 Canonical tag

#whatistechnicalseo #whyistechnicalseoimportant #technicalseo

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26 Replies to “What is Technical SEO and Why is it Important? – 4.1. SEO Course by Ahrefs”

  1. Tharun bathula says:

    Hey Sam, My pages are Indexing but, Meta descriptions are not Indexing. Google is showing the Same Meta for all Pages

    1. Capitán Indie says:

      This happened to me once, be sure to check the code on chrome inspector or such and check if you don’t have duplicate Meta descriptions.

  2. UAS Music Pk says:

    2nd 🤘

  3. I.T Bro Bangla says:

    Man!! So much informative ❤❤❤❤

  4. Sepehr Parvardeh says:

    cant believe we came to the end. Is ahrefs accepting interns ? i would love to learn and potentially become a part of the team.

    1. Atul Ghorpade says:

      Same here,mate!
      Would love to join Ahrefs…👏

    2. Ahrefs says:

      We’re not currently accepting interns 🙂
      – SQ

    3. Atul Ghorpade says:

      @Ahrefs Okay.

  5. Indi Newz says:

    Awesome 👍 Thanks Sam for making this video technical SEO as a mudule

  6. Atul Ghorpade says:

    Thanks so much. 🙂

  7. Seoist says:

    Awesome Sam,

  8. Marketing Mohan says:

    Ahrefs doing great job to share in-depth information with free of cost.

    1. Zakaria Chana says:

      Pal, try the Grammarly browser extension, it corrects your English syntax and grammar as you write. It’s great and if you’re doing Marketing the most important thing IMO is perfect writing. It’s free so why not give it a spin?

  9. oufkir lahoucine says:

    Great content as usual!

  10. Amitesh Ray says:

    My robots.txt redirects to the homepage itself…can you help solve it Sam

    1. Ahrefs says:

      Learn how to create your robots.txt file here: https://ahrefs.com/blog/robots-txt/
      – SQ

    2. Amitesh Ray says:

      @Ahrefs thanks, I will definitely have a look and let you know

  11. Novias Rosa says:

    hi sam, can you do an experiment that if add backlink to amazon products page, what will be happen?and what stats we can learn it.Thanks!

    1. Ahrefs says:

      Why would that be an issue?
      – SQ

    2. Novias Rosa says:

      @Ahrefs Hi Sam I have 2 theorys  
      1: Amazon has a very high DR score, so if I’m a seller I promote my amazon product page and try to get some backlinks to the product page which canonical marked , is it much easier I promote my own website to get ranks.
      2:If I creat a page that like “Top 10 XXX on amazon 2021” of products related my business and set my product as 1st, and run some ads.
      a:Will it effect the Amazon SERP? 
      b: ROI and conversion compare my own website.
      I am going to do this test, could your give me some suggests of doing this test as you are so professional!!!:)

  12. suresh kumar says:

    Hi Sam .how to see whether my page is indexed in google or not

    1. Ahrefs says:

      The simplest way is to do a site: search in Google for your website.
      – SQ

    2. suresh kumar says:

      @Ahrefs thanks Sam .what are technics I need to follow for off page seo

  13. Vitthal Kalamkhede says:

    Great video.

  14. Jolok das says:

    I’m really very happy for this video.. very informative video .. Samuel oh is my mentor 🙂

  15. Hasnain Faisal says:

    Amazing💕😍, Sam!